At $10M revenue → 1 margin point = $100,000
At $25M revenue → 1 margin point = $250,000
At $40M revenue → 1 margin point = $400,000
1 Margin Point Matters.
Most regional distributors are structurally leaking 1–3 margin points annually.
This is an infrastructure problem.
Now consider this:
A 2-point structural leak at $25M equals $500,000 in annual gross profit erosion.
Over five years, that’s $2.5 million.
Most regional distributors are not losing on price.
They are losing through structural misalignment:
• Compensation rewarding the wrong behavior
• Incomplete category penetration
• Undisciplined territory coverage
• Aging receivables without accountability
• Lost accounts left untouched
These issues rarely appear dramatic month-to-month.
They compound quietly.
This is not a pricing problem.
This is an infrastructure problem.
And infrastructure determines competitive durability.
“Hope is not a margin strategy. Structure is.”